Phoenix New Media Ltd

Phoenix New Media Limited provides premium content on an integrated Internet platform in the People’s Republic of China. The company operates in two segments, Net Advertising Services and Paid Services. It offers content and services through PC, mobile, and third-party channels, as well as transmits content primarily through Phoenix TV to TV viewers. The company, through its website, ifeng.com, provides various interest-based content verticals, such as news, military affairs, video, technology, finance, entertainment, automobiles, sports, real estate, home living, fashion, and history; and interactive services, including comment postings and user surveys. In addition, its mobile channel consists of ifeng News, a news application that provides newsfeeds and other contents in the form of text, image, live streaming, and video; ifeng Video, a video application, which offers video news, live broadcasting, Phoenix TV programs content, etc.; i.ifeng.com mobile Internet website; and digital reading applications. Further, the company provides mobile newspaper and mobile video services, as well as e-commerce, wireless value-added services, and online real estate related services. The company was founded in 1998 and is headquartered in Beijing, the People’s Republic of China. Phoenix New Media Limited is a subsidiary of Phoenix Satellite Television (B.V.I.) Holding Limited.